
About Michael Herrick
I’m proud to call Colorado home, where my wife Kara, our child, and I have settled into life after making the move from California several years ago. Family is at the center of everything I do, and that sense of commitment and care carries through into my work with clients. Before beginning my career in financial services, I spent a decade serving as a police officer with the Santa Barbara Police Department—an experience that shaped my values, discipline, and dedication to protecting others. Prior to that, I competed as a collegiate football player at Ole Miss and Northern Arizona University, learning the importance of teamwork, preparation, and perseverance. When I’m not working, you’ll likely find me spending time with family and friends, on the golf course, at church, or enjoying Colorado’s incredible outdoors. I bring the same integrity, focus, and personal attention to my clients that I bring to every other part of my life—and I would be honored to put that commitment to work for you and your family.
With a background as a former college quarterback and a police officer for 10 years, I have honed a unique set of skills that have contributed to my success as a financial advisor. My time as a quarterback taught me leadership, strategic thinking, and the ability to perform under pressure, all of which are essential in guiding clients through complex financial decisions. My experience as a police officer further developed my analytical skills, attention to detail, and commitment to serving others. Combining these experiences, I bring a disciplined, proactive, and client-focused approach to financial advising, ensuring that my clients receive tailored and effective financial solutions.

My "Why"
I entered the financial advising industry with a passion for helping people achieve the freedom to live the life they desire. My goal is to empower clients to make informed financial decisions that allow them to pursue their dreams, enjoy their favorite activities, and spend quality time with the people who matter most. By providing personalized financial strategies and guidance, I strive to alleviate financial stress and enable my clients to focus on what truly brings them happiness and fulfillment. I have always been around a team atmosphere, and I truly believe that being a great teammate is what life is all about.